Summary: The Headline Analyzer scores a title out of 100 as you type: length in characters, width in pixels in Google, position of the target keyword, numbers, click words and format. It shows how Google will display the title on desktop and what to change to make it stronger. Everything runs in your browser.
The headline is the first thing a searcher reads, in Google and in the answers of the AIs that cite your page. Two pages on the same topic can get very different click-through rates only because of their title. A good title tag is specific, shows the keyword early and is not cut off.
What the score is based on
- Length: 40 to 60 characters, long enough to describe the page and short enough to be shown in full.
- Width in Google: beyond about 580 pixels on desktop, the end is replaced by an ellipsis.
- Keyword: present, and in the first half of the title.
- Number and format: lists, questions, how-tos and comparisons get clicked more than flat statements.
- Click words and style: one concrete benefit word, no capitals everywhere, no stacked exclamation marks.
Tips for a better headline
- Start with what the searcher wants, then add what makes your page different.
- Write several versions and keep the one with the best score and the clearest promise.
- Keep the brand at the end of the title tag, after a separator.
To check the meta description that goes with your title, use the SERP preview. To generate title ideas from a topic, try the AI SEO title generator. The score is a writing aid, not a ranking factor: the content still has to keep the promise of the title.
