Ask ChatGPT the same question twice and you may get two different answers. So is your brand in them or not? Sorank's AI mention tracking sends the questions your customers ask to ChatGPT, Claude, Gemini and other AI assistants every week. You see, prompt by prompt and model by model, where your site is cited, where it is missing, and which sources the AI read before answering.
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Your customers ask AI assistants which product, shop or agency to choose. Checking by hand gives you one answer, once, with no history. You never know if you were just lucky that day, or which questions you are losing.
Sorank keeps your tracked prompts for one market and one language, each labeled by intent: understanding, benefits, comparison, quality or selection. For every prompt, you see its visibility rate and the AIs that mention you. One click on Not mentioned lists the exact questions where AI recommends someone else. Add, edit or import prompts at any time: past analyses keep the questions they were run with.
A single global score hides the real story. You can show up often on Gemini and almost never on ChatGPT. If you only test one assistant, you will never know.
Each AI gets its own card with its visibility rate, its number of mentions and its trend, compared with the previous period over 1, 3, 6 or 12 months. Open any weekly analysis to read what each assistant actually answered, with your brand highlighted, and filter the answers into mentioned and not mentioned. You see which assistant ignores you, and what it says instead.
AI assistants run their own web searches before they answer. If you don't know which pages they read, you can't change what they say about you.
Sorank lists your AI reference sources: the websites AI models rely on when they mention you, from your own pages to directories, social networks and media, with their share of citations. Next to them, the AI query ranking shows the searches assistants run before citing companies, counted per model. It is query fan-out made visible: you know which pages to strengthen and which sites you need to appear on.
| Checking by hand | Tracking-only tool | With Sorank | |
|---|---|---|---|
| Questions covered | A few, when you think of it | Your prompt list | Your tracked prompts, labeled by intent, for one market and one language |
| AI assistants | Usually one | Depends on the tool | Up to five: ChatGPT, Claude, Gemini, Perplexity and Grok, depending on your plan |
| History | Screenshots in a folder | Yes | Every weekly analysis kept and compared with the previous period |
| Sources and searches | One answer at a time | Varies | AI reference sources and AI query ranking, per model |
| What happens next | You do everything | The tool stops at the score | Sorank writes and publishes articles, earns backlinks and fixes technical issues |
Sorank writes a first list of prompts for your business, market and language. Add, edit or import your own at any time.
Each prompt goes to each assistant. Every analysis is saved in your history with its date, market and results.
Visibility, mentions and sources update after each analysis, while Sorank publishes articles on the questions you are missing.
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Founder’s Note.
I ran my own SEO agency for years. I built Sorank to deliver the same results to every business, at scale.
Everything I know about Google rankings and Generative Engine Optimization (GEO) is coded into this software, and it runs on autopilot for you.
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AI mention tracking answers one question: when someone asks an AI assistant about your market, is your site in the answer? Sorank sends your tracked prompts to each assistant every week, counts the answers that mention you and shows the sources and searches behind them. Occasional manual tests become a weekly measure you can follow and share. And because Sorank also writes your articles and earns your backlinks, you can see whether that work changes what AI says about you.
AI Mention Tracking is Sorank's prompt tracking: the same questions, asked every week to every AI, so your visibility becomes a curve instead of a guess. The questions themselves come from AI Prompt Research, and the method is detailed in our glossary entry on prompt monitoring.
Prompt tracking is the regular measurement of how AI assistants answer a fixed list of questions, called prompts. Sorank sends your prompts every week to ChatGPT, Claude and Gemini, plus Perplexity and Grok from the Pro plan, and records whether your brand is mentioned, on which model, and which competitors appear instead. Plans include 25, 50 or 150 tracked prompts.
AI visibility monitoring is the ongoing follow-up of your brand's presence in AI answers: mentions, visibility score and the brands cited in your place, measured over time. It plays the role that rank tracking plays for Google, with mentions replacing positions. In Sorank, it combines AI Mention Tracking, the GEO Leaderboard and the GEO / SEO Dashboard.
See who AI cites instead of you, and your rank among them, on the GEO Leaderboard. Check whether your mentions turn into visits in the GEO / SEO Dashboard. Explore the searches AI runs before answering with AI Query Fan-out, then cover the questions you miss with the Blog Article Generator and Backlinks Acquisition. New to the topic? Read our definitions of GEO, AI brand mentions and prompt monitoring, or run a first check with the free ChatGPT visibility checker.
AI mention tracking measures how often AI assistants such as ChatGPT, Claude or Gemini mention your brand or website when they answer questions about your market. Instead of testing a few questions by hand, the same prompts are sent at regular intervals and the answers that cite you are counted. Sorank does it every week, prompt by prompt and model by model.
GEO is the work of getting your brand cited and recommended in the answers of AI assistants such as ChatGPT, Claude or Gemini. SEO aims at Google results, GEO aims at the answer itself. Tracking your AI mentions is how you measure it.
A mention means your site or brand appears in an AI answer to one of your tracked prompts. A source is a web page the AI relied on to write that answer: one of your own pages, or a third-party site that talks about you. Sorank shows both, so you know where you are cited and what the AI read.
It is the share of expected AI answers that mention your site. For example, 10 prompts sent to 3 assistants make 30 answers, and if 9 of them mention you, your visibility is 30%. Sorank gives it per analysis, per AI, per prompt and over time, with one point per week.
Up to five, depending on your plan: ChatGPT, Claude and Gemini, plus Perplexity and Grok. Your prompts are analyzed once a week, for your market and language. You can compare the last 1, 3, 6 or 12 months with the previous period.
AI answers change from one conversation to the next, and they can depend on your account, your history and your location. One test is a snapshot. Sorank asks the same questions the same way every week, so you follow a trend instead of a lucky or unlucky answer.
Yes. Sorank writes a first list of questions for your business, market and language, each labeled by intent. You can add, edit, delete or import prompts at any time. Past analyses keep the questions they were run with, so your history stays comparable.
Filter on Not mentioned, then read the answers and look at the sources and searches behind them. Sorank writes and publishes articles that answer those questions and earns backlinks from sites in your niche. The next analyses show whether the AI starts citing you, and the GEO Leaderboard shows who it cites instead.
We don't. Sorank isn't trying to be another Semrush or Ahrefs. Those tools are built for data, Sorank is built to do the work. Instead of more dashboards to check, it turns SEO and GEO insights into actions: articles written and published, backlinks earned, technical fixes and AI visibility tracking. Less complexity, more results.
From $49/month per website on a yearly plan, with a 3-day free trial and a 90-day money-back guarantee. Every plan includes articles, AI visibility tracking and access to the Backlink Network; higher plans add more articles, more AIs tracked and more backlink credits. No setup fees, no paying for seats you don't use.
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