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GEO Optimization: Get Your Brand Recommended by ChatGPT, Claude and Gemini

GEO optimization (Generative Engine Optimization) is the work of getting your brand mentioned and recommended when people ask ChatGPT, Claude, Gemini, Perplexity or Grok about your market. Sorank runs it on autopilot: it measures, it finds the gaps, it publishes, and it builds the authority the AIs trust.

Man with dark hair and beard wearing a light brown shirt speaks in front of a microphone on a podcast or recording setup.Portrait of a man with short dark hair wearing a white shirt and dark jacket, looking directly at the camera with a neutral expression.Man with short dark hair, beard, and clear glasses wearing a black t-shirt with a white circular logo, standing in front of a stone wall.Celio fabianoSmiling young woman with long brown hair wearing a red top and necklace, outdoors in a tree-filled background.Profile photo of Xavier Breull, Sorank customer
Google
Solid yellow five-pointed star icon on transparent background.Solid yellow five-pointed star icon on transparent background.Solid yellow five-pointed star icon on transparent background.Solid yellow five-pointed star icon on transparent background.Solid yellow five-pointed star icon on transparent background.
5/5
+5,000
users
GEO Optimization
  • Assurances Van Herpe
  • Abecassis Avocat
  • Maison Leverage
  • Addictik
  • DBW
  • The New Black AI
  • AlloTaxis
  • Althévia
  • Luvaika
  • Apollo Health Institute
  • Art Vision Awards
  • The Deployer
  • Bolieu
  • Borrello
  • Fullstack
  • Immersion Cinéma
  • Decovase
  • TheArsenale
  • Silénis
  • LAB N°4
  • Suigar
  • Fripe'in Store United
  • Informanet
  • Mon Robot Lave Vitre
  • Inova Green
  • JurisCorrect
  • Home Services Lux
  • Laponie Trip
  • Le Mary Lili
  • Outside The Box
  • Mat-Elect
  • Natis Lab
  • LV3D
  • Neutraliz
  • PES Engineering
  • Petite Diane
  • PM Business Support Services
  • PolitiMind
  • TribuColor
  • Zero Data Protocol

23,301

Articles created

10,031,025

Visits from Google

14,722

Visits from AI

AI visibility by model in Sorank

Measure where the AIs mention you, and where they mention others

Every GEO optimization starts with a measurement. Sorank sends the questions of your market to the AIs every week and counts your mentions, model by model. You see your visibility score, the questions you win and the ones your competitors take.

The GEO Leaderboard ranks every brand of your market by mentions, so you know who leads and by how much.

Find what the AIs look for before they answer

Before answering, an AI runs searches behind the scenes to choose its sources. Sorank records those hidden searches for each question and model, and adds the keywords of the competitors the AIs mention most.

These keywords are grouped by theme and checked against your existing pages, so each article targets one search and your pages support each other.

Hidden AI searches turned into keywords in Sorank
Backlinks from sites in the same niche in Sorank

Publish the content the AIs cite, and build their trust

Sorank writes articles built to be quoted: a direct answer at the top of each section, sourced statistics, tables, FAQ and structured data. They publish on your site on autopilot, every day if you want.

In parallel, your authority grows with one-way links from sites in your niche across the Sorank network of 5,000+ users. Content and authority together are what make the AIs recommend a brand.

GEO optimization, before and after Sorank

By handAI visibility monitoring toolsWith Sorank
Measuring AI visibilityAsking ChatGPT now and thenDashboards of mentionsWeekly mentions on each AI, with a leaderboard
Knowing what to publishGuessworkRecommendations to apply yourselfHidden AI searches become a prioritized calendar
Producing contentWeeks of writingLeft to your teamArticles written and published on autopilot
Building authorityOutreach campaignsOut of scopeOne-way backlinks from sites in your niche

MASSIVE SUCCESSES

Results from busy entrepreneurs

Google Search Console graph showing daily clicks and impressions rising from April 2025 to March 2026.Graph showing total clicks 39.5K and impressions 4.01M with 1% CTR and 8.6 average position.Line chart showing total clicks and impressions from Feb to Nov 2025 with a sharp rise in Nov.Graph showing daily total clicks and impressions rising over time, with clicks near 142K and impressions 7.91M.Graph showing rising total clicks and impressions over time with 143K clicks and 2.64M impressions.Line graph showing daily total clicks and impressions rising from December 24, 2025 to February 6, 2026.Line graph showing clicks and impressions from Feb 2025 to May 2026 with clicks rising sharply after Feb 2026.Line graph shows growth in clicks and impressions from May to September 2025 with daily data points.Graph showing rising daily total clicks and impressions from April 2025 to May 2026 with data highlights.SEO chart showing 28.6K clicks and 801K impressions with daily trends from 2/13/25 to 5/22/26.Graph showing daily total clicks and impressions from 4/18/26 to 6/7/26 with clicks at 7.49K and impressions 1.36M.Google Search Console chart showing 18.1K clicks, 1.11M impressions, 1.6% CTR, and 15.9 average position.Line graph showing daily clicks rising to 7.62K and impressions to 294K over time from Nov 25 to Mar 26.Line chart of daily clicks and impressions with 111K clicks and 4.26M impressions total.Line chart showing 3.18M clicks and 108M impressions with a spike between 3/9/26 and 6/6/26.

How it works

What is GEO optimization?

Measure your AI visibility

Your market's questions go to ChatGPT, Claude and Gemini every week, plus Perplexity and Grok from the Pro plan.

How can I improve my AI visibility?

Find the gaps

Hidden AI searches and competitor keywords become a prioritized editorial calendar.

What is the difference between GEO and SEO?

Publish and build authority

Optimized articles go live on your site while backlinks strengthen your domain.

What you get, concretely

  • A visibility score and your mentions model by model, updated every week.
  • A leaderboard of the brands the AIs recommend in your market, on the GEO Leaderboard.
  • The questions to win sorted by intent, with AI Prompt Research.
  • An editorial calendar fed by the hidden searches of the AIs and your competitors.
  • Articles built to be quoted and published on your site on autopilot.
  • Backlinks from sites in your niche to grow your authority.

THEY WIN WITH SORANK

Our clients' case studies

Organic growthE-commerce

0 to 10000 visitors in 5 months

Celio Fabianomonrobotlavevitre.fr
Organic growthLeisure and aviation

0 to 1104 clicks in 4 months

Dominiqueflight-sensations-idf.com
Organic growthHealth and wellness

x30 clicks in 4 months

Rodrigue Bretonalthevia.com
Organic growthE-commerce

x4.7 clicks in 1 month

Celio Fabianosentinelle-auto.fr
Organic growthLaw firm

x2.8 clicks in 4 months

Laura Abecassisabecassis-avocat.fr
Organic growthPest control

x2.6 clicks in 3 months

A. Mechrafitracknuisibles.fr
Organic growthE-commerce

x2 traffic in 30 days

Patrice Meignanthearsenale.com
Organic growthFine food

x2 clicks in 7 weeks

Frédéric Chaineerablechezsenequier.com
Organic growthSoftware

0 to 5000 clients in 8 months

Thibault BMsorank.com
Organic growthMusic software

x30 clicks in 4 months

Valentin Cordiertiger-sounds.com
Organic growthPhotography

x5.3 clicks in 3 months

Gil Zetbaseartvisionawards.com
Organic growthTravel

x3.3 clicks in 6 weeks

Jenny Diablaponie-trip.fr
Organic growthMarketing Agency

x2.7 traffic in 5 months

Thomas Giraudthe-deployer.fr
Organic growthFashion

x2.5 clicks in 6 weeks

Alice Attalipetitediane.com
Organic growthE-commerce

x2 traffic in 3 months

Karl Emeriklv3dofficiel.fr

Schedule your demo

You don't have time and a big budget ?

You shouldn't need a full marketing team or expensive tools to grow. Sorank handles your entire SEO and AI visibility, so you save time and money.

Others

Feature

Cost

Keyword Analysis
$516
Rank Tracking
$120
Content generation
$89
Text optimisation
$49
Reporting
$19
Backlinks Analysis
$499
AI search analysis
$499
Automation
$40
SEO brainstorming
$80
Technical audit
$99
Cluster Generator
$60

Total

$2070
$99
Thibault Besson-Magdelain

Founder’s Note.

I ran my own SEO agency for years. I built Sorank to deliver the same results to every business, at scale.

Everything I know about Google rankings and Generative Engine Optimization (GEO) is coded into this software, and it runs on autopilot for you.

Thibault Besson-MagdelainFounder of Sorank

Try for Free

In a nutshell

GEO optimization adapts SEO to the AIs. Google ranks pages; ChatGPT, Claude or Gemini pick a few sources and recommend a few brands. To be among them, you need content that answers the exact questions buyers ask, written in passages an AI can quote, on a site with enough authority to be trusted. For the full definition, read our guide What is GEO?

How to improve your AI visibility

The method is the same for every business: 1. list the questions your buyers ask the AIs; 2. measure where you are mentioned today; 3. find the searches the AIs run to answer them; 4. publish one clear, sourced page per question; 5. earn links and mentions from sites in your field; 6. measure again every week. Sorank runs these six steps for you, and you keep the hand on every setting.

Google traffic usually grows within 2 to 4 months, and the first AI mentions often appear sooner. Plans start at $99 per month, with a 3-day free trial.

Take it further

Start with the questions of your market in AI Prompt Research. Track your mentions with AI Mention Tracking. And compare plans on the pricing page.

Frequently asked questions

What is GEO optimization?

GEO optimization, or Generative Engine Optimization, is the practice of making a brand visible in the answers of AI assistants such as ChatGPT, Claude, Gemini, Perplexity and Grok. It combines content that answers buyers' questions in quotable passages, structured data, and authority signals such as backlinks and mentions on trusted sites.

How can I improve my AI visibility?

List the questions your customers ask the AIs, measure where your brand is mentioned, find the searches the AIs run to answer, publish one clear and sourced page per question, and build your authority with quality links. Then measure every week. Sorank automates each of these steps.

What is the difference between GEO and SEO?

SEO aims to rank your pages in Google's results. GEO aims to get your brand mentioned and cited in AI answers. Both rely on useful content and authority, so they work together: Sorank writes articles optimized for both and tracks your results in Google Search Console and in the AIs.

How long does GEO optimization take?

Google traffic usually grows within 2 to 4 months as articles get indexed and links land. AI mentions can appear sooner, because the AIs search the web in real time for many questions. Sorank measures your mentions every week so you can follow the progress.

Which AIs does Sorank track?

ChatGPT, Claude and Gemini on every plan, plus Perplexity and Grok on the Pro and Business plans. Your prompts are sent every week and your mentions are counted model by model.

What makes content easy for the AIs to quote?

A direct answer at the start of each section, sections that make sense on their own, sourced statistics, tables for anything comparable, an FAQ and structured data. Research on generative engines found that adding sources, quotations and statistics can raise visibility in AI answers by up to about 40%.

Do I need SEO to do GEO?

Yes, they reinforce each other. Many AIs search the web before answering and favor pages that already rank and have authority. Sorank works on both at once: the same articles target Google keywords and the questions asked to the AIs.

How much does GEO optimization with Sorank cost?

Plans start at $99 per month per site, or $49 per month billed yearly, with a 3-day free trial. Every plan includes articles, AI visibility tracking and backlink credits; Pro and Business add more prompts, more AIs and more backlinks.

How does Sorank compete with billion-dollar tools like Semrush?

We don't. Sorank isn't trying to be another Semrush or Ahrefs. Those tools are built for data, Sorank is built to do the work. Instead of more dashboards to check, it turns SEO and GEO insights into actions: articles written and published, backlinks earned, technical fixes and AI visibility tracking. Less complexity, more results.

How much does Sorank cost?

From $49/month per website on a yearly plan, with a 3-day free trial and a 90-day money-back guarantee. Every plan includes articles, AI visibility tracking and access to the Backlink Network; higher plans add more articles, more AIs tracked and more backlink credits. No setup fees, no paying for seats you don't use.

One Solution to Rank Everywhere

THEY TRIED SORANK BEFORE YOU

Testimonials from ambitious founders

Organic growthE-commerce

0 to 10000 visitors in 5 months

Celio Fabianomonrobotlavevitre.fr
Organic growthSoftware

0 to 5000 clients in 8 months

Thibault BMsorank.com
Organic growthLeisure and aviation

0 to 1104 clicks in 4 months

Dominiqueflight-sensations-idf.com
Organic growthMusic software

x30 clicks in 4 months

Valentin Cordiertiger-sounds.com
Organic growthHealth and wellness

x30 clicks in 4 months

Rodrigue Bretonalthevia.com