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x2.3 Google top 10 searches in 10 weeks

Neutraliz is an online shop selling a home fragrance diffuser that needs no electricity or gas. From late August to early November 2026, its weekly top 10 Google searches, brand excluded, went from 659 to 1484.

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Key points

  • Weekly top 10 Google searches, brand excluded: from 659 to 1484 in 10 weeks.
  • 195 articles published on autopilot since 27 August 2026.
  • From 25 August to 6 November 2026, the site totalled 10446 clicks and 310584 impressions on Google, brand searches included.

Company

Neutraliz is an online shop on Shopify selling a home fragrance diffuser with no electricity, gas or combustion, which neutralises bad odours in the home. Sorank has published 195 articles on the site since 27 August 2026. In the week of 31 October to 6 November 2026, the site was in the top 10 of 1484 Google searches, brand excluded, against 659 in the week of 25 to 31 August 2026, 2.3 times more.

The Search Console totals for the period, from 25 August to 6 November 2026, are 10446 clicks and 310584 impressions. They include brand searches, so they are shown for context only.

Neutraliz is an online shop on Shopify selling a home fragrance diffuser that works by dry diffusion, without electricity, gas or combustion. It contains a blend of 52 essential oils and a wool felt. It is sold by the unit, is rechargeable, and also comes as refills and a discovery pack.

Neutraliz

Challenge

Neutraliz sells a product for a precise need: getting rid of bad smells at home. In the week of 25 to 31 August 2026, the site was in the top 10 of 659 Google searches a week, brand excluded, and appeared in 1040 different searches.

Actions with Sorank

Sorank wrote and published 195 articles on the questions people ask about bad smells at home, such as how to remove a tobacco smell or a musty smell from a room.

  1. Find the questions

    Sorank listed the questions people ask about bad smells at home, such as tobacco, musty rooms and fish.

    659Weekly top 10 searches, 25 to 31 August 2026

  2. Publish on autopilot

    Sorank wrote and published the articles on the site, with nothing to do for the client.

    195Articles published

  3. Reach more searches

    Excluding brand searches, the site appears in more different searches, from 1040 to 2338 a week.

    1484Weekly top 10 searches, 31 October to 6 November 2026

Results

Between the week of 25 to 31 August 2026 and the week of 31 October to 6 November 2026, weekly top 10 Google searches, brand excluded, went from 659 to 1484, 2.3 times more. Different searches where the site appears went from 1040 to 2338, and weekly Google impressions, brand excluded, went from 5040 to 10331. Over the whole Search Console period, the average position was 7.05.

Articles published by Sorank
195
  • x2.3Weekly top 10 Google searches, brand excluded
  • 1484Weekly top 10 searches, against 659 before
  • 195Articles published

Search Console data

  • Total clicks10.4K
  • Total impressions311K
  • Average CTR3.4%
  • Average position7.1

Who is Neutraliz and what does it sell?

Neutraliz is an online shop on Shopify. It sells a home fragrance diffuser that needs no electricity, gas or combustion. It contains a blend of 52 essential oils and a wool felt, which neutralises bad odours in the home through dry diffusion. It is sold by the unit, is rechargeable, and also comes as refills and a discovery pack.

What was Neutraliz's starting point?

In the week of 25 to 31 August 2026, Neutraliz was in the top 10 of 659 Google searches a week, brand searches excluded, and appeared in 1040 different searches. The project started in Sorank on 27 August 2026.

How is the result measured?

The study counts each week the Google searches where Neutraliz is in the top 10, brand searches excluded. The Search Console totals for the period, 10446 clicks and 310584 impressions, include brand searches, so they are shown for context only.

What did Sorank do, step by step?

First, Sorank listed the questions people ask about bad smells at home, such as tobacco, musty rooms and fish. Then it wrote and published 195 articles on the site, on autopilot. Excluding brand searches, the site appears in more different searches, from 1040 to 2338 a week.

What results were obtained, and in how long?

Between the week of 25 to 31 August 2026 and the week of 31 October to 6 November 2026, over the 10 weeks of the study, weekly top 10 Google searches, brand excluded, went from 659 to 1484, 2.3 times more. Over those two weeks, weekly Google impressions, brand excluded, went from 5040 to 10331.

Did the client have to do anything?

No. Sorank handled the whole process on autopilot, from listing the questions to writing and publishing the 195 articles. The client had nothing to do.

More traffic from Google and AI search, without managing it every day?

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