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Content Optimization: Fix and Rewrite Your Old Pages on Autopilot

Over time, your pages age: links break, information gets outdated, and Google finds them less useful than your competitors' pages. Content Optimization is the Sorank module that revisits, reworks and rewrites your old pages: blog posts written a few months ago, collections and homepage. It checks each page, reads its Google traffic, then applies targeted fixes or a full rewrite at the same address, and publishes every change on your site, on autopilot.

Man with dark hair and beard wearing a light brown shirt speaks in front of a microphone on a podcast or recording setup.Portrait of a man with short dark hair wearing a white shirt and dark jacket, looking directly at the camera with a neutral expression.Man with short dark hair, beard, and clear glasses wearing a black t-shirt with a white circular logo, standing in front of a stone wall.Celio fabianoSmiling young woman with long brown hair wearing a red top and necklace, outdoors in a tree-filled background.Profile photo of Xavier Breull, Sorank customer
Google
Solid yellow five-pointed star icon on transparent background.Solid yellow five-pointed star icon on transparent background.Solid yellow five-pointed star icon on transparent background.Solid yellow five-pointed star icon on transparent background.Solid yellow five-pointed star icon on transparent background.
5/5
+5,000
users
Content Optimization
  • Assurances Van Herpe
  • Abecassis Avocat
  • Maison Leverage
  • Addictik
  • DBW
  • The New Black AI
  • AlloTaxis
  • Althévia
  • Luvaika
  • Apollo Health Institute
  • Art Vision Awards
  • The Deployer
  • Bolieu
  • Borrello
  • Fullstack
  • Immersion Cinéma
  • Decovase
  • TheArsenale
  • Silénis
  • LAB N°4
  • Suigar
  • Fripe'in Store United
  • Informanet
  • Mon Robot Lave Vitre
  • Inova Green
  • JurisCorrect
  • Home Services Lux
  • Laponie Trip
  • Le Mary Lili
  • Outside The Box
  • Mat-Elect
  • Natis Lab
  • LV3D
  • Neutraliz
  • PES Engineering
  • Petite Diane
  • PM Business Support Services
  • PolitiMind
  • TribuColor
  • Zero Data Protocol

25,927

Articles created

10,738,125

Visits from Google

17,230

Visits from AI

Audited pages in Sorank: the number of errors of each page, with Performs well on Google or Low visibility on Google

Every page checked, every error listed

Sorank analyzes the pages of your site and counts the errors that hold back your rankings on Google. For each page, it checks the title tag (missing, too short or too long), the meta description, the length of the text, the H1, the internal and external links (too few, broken or behind several redirects), the images (missing alt text, files too heavy, no share image), the canonical tag, the Article structured data and the noindex tag.

The results are sorted into three tabs: all pages, pages to rewrite and pages to fix. Each line shows its number of errors and a “Performs well on Google” badge when the page already brings visitors, so you see at a glance where the work is.

Targeted fixes or a full rewrite, chosen from your Google traffic

Sorank reads the Google traffic of each page over the last 30 days: clicks, impressions and average position. It also checks that the page answers what people are looking for, its search intent.

A page that already performs receives targeted fixes: only the elements concerned change, and the rest of the page stays as it is. A weak or outdated page, a victim of content decay, is rewritten in full at the same address, so it keeps the links that already point to it. You can review the new version before it goes live.

Targeted fix window in Sorank: links, title tag, meta description and image alt text with their credits; the page performs well in Google, so Sorank does not rewrite it
Fix everything on autopilot in Sorank: the fixes of each page are generated, then applied to the site

Merged pages, new images, published on autopilot

When several of your pages cover the same topic, they compete with each other and Google pushes them all down: this is keyword cannibalization. Sorank merges pages that are too similar into a single, more complete page.

It also adds images to your pages: the ones already on your site, the ones in your Sorank library, or new infographics created for the page. Then one click on “Fix” publishes each correction directly on your site. With “Fix everything on autopilot”, Sorank handles every page of the site in one go.

Updating your old pages, before and after Sorank

By handAudit tool + writerWith Sorank
Finding what to fixYou open each page one by oneAn export of hundreds of lines to sortEvery page checked, errors listed page by page
Choosing the right actionGuessworkYou compare the audit with Search Console yourselfTargeted fixes or a full rewrite, from the Google traffic of each page
Pages on the same topicRarely spottedSpotted, merged by handMerged into one more complete page
ImagesFound and compressed by handOrdered from a designerAdded from your site, your library or new infographics
PublishingCopy, paste and check each pageBrief, proofread, publishPublished on your site in one click, on autopilot

MASSIVE SUCCESSES

Results from busy entrepreneurs

Google Search Console graph showing daily clicks and impressions rising from April 2025 to March 2026.Graph showing total clicks 39.5K and impressions 4.01M with 1% CTR and 8.6 average position.Line chart showing total clicks and impressions from Feb to Nov 2025 with a sharp rise in Nov.Graph showing daily total clicks and impressions rising over time, with clicks near 142K and impressions 7.91M.Graph showing rising total clicks and impressions over time with 143K clicks and 2.64M impressions.Line graph showing daily total clicks and impressions rising from December 24, 2025 to February 6, 2026.Line graph showing clicks and impressions from Feb 2025 to May 2026 with clicks rising sharply after Feb 2026.Line graph shows growth in clicks and impressions from May to September 2025 with daily data points.Graph showing rising daily total clicks and impressions from April 2025 to May 2026 with data highlights.SEO chart showing 28.6K clicks and 801K impressions with daily trends from 2/13/25 to 5/22/26.Graph showing daily total clicks and impressions from 4/18/26 to 6/7/26 with clicks at 7.49K and impressions 1.36M.Google Search Console chart showing 18.1K clicks, 1.11M impressions, 1.6% CTR, and 15.9 average position.Line graph showing daily clicks rising to 7.62K and impressions to 294K over time from Nov 25 to Mar 26.Line chart of daily clicks and impressions with 111K clicks and 4.26M impressions total.Line chart showing 3.18M clicks and 108M impressions with a spike between 3/9/26 and 6/6/26.

How it works

What is content optimization?

Sorank checks every page

Title, description in Google, text length, links, images and structured data: each page gets its list of errors.

What is keyword cannibalization?

It picks the right fix

A page that already performs gets targeted fixes. A weak page is rewritten in full, at the same address.

What is content decay?

One click on “Fix”

Each fix is published directly on your site, page by page or for the whole site on autopilot.

What you get, concretely

  • Every page of your site checkedblog posts, collections and homepage.
  • A clear count of errorswith the list of fixes for each page.
  • Targeted fixes on pages that already perform, without touching the rest.
  • Full rewrites at the same address for weak or outdated pages, like the ones written by the blog article generator.
  • Similar pages merged into one more complete page.
  • New images from your site, your Sorank library or new infographics.
  • Each fix published on your sitepage by page or on autopilot.
  • Rewrites included every month in all plans.

THEY WIN WITH SORANK

Our clients' case studies

Organic growthE-commerce

0 to 10000 visitors in 5 months

Celio Fabianomonrobotlavevitre.fr
Organic growthLeisure and aviation

0 to 1104 clicks in 4 months

Dominiqueflight-sensations-idf.com
Organic growthHealth and wellness

x44 clicks in 5 months

Rodrigue Bretonalthevia.com
Organic growthE-commerce

x6.2 clicks in 7 weeks

Celio Fabianosentinelle-auto.fr
Organic growthE-commerce

x4 traffic in 5 months

Karl Emeriklv3dofficiel.fr
Organic growthTravel

x3.3 clicks in 6 weeks

Jenny Diablaponie-trip.fr
Organic growthPest control

x2.6 clicks in 3 months

A. Mechrafitracknuisibles.fr
Organic growthE-commerce

x2 traffic in 30 days

Patrice Meignanthearsenale.com
Organic growthSoftware

0 to 5000 clients in 8 months

Thibault BMsorank.com
Organic growthMusic software

x50 clicks in 5 months

Valentin Cordiertiger-sounds.com
Organic growthPhotography

x6.6 clicks in 4 months

Gil Zetbaseartvisionawards.com
Organic growthHome services

x4.2 clicks in 3 months

Petit Prince Servicespetitprinceservices.fr
Organic growthLaw firm

x3.9 clicks in 5 months

Laura Abecassisabecassis-avocat.fr
Organic growthMarketing Agency

x2.7 traffic in 5 months

Thomas Giraudthe-deployer.fr
Organic growthFashion

x2.5 clicks in 6 weeks

Alice Attalipetitediane.com
Organic growthFine food

x2 clicks in 7 weeks

Frédéric Chaineerablechezsenequier.com

Schedule your demo

You don't have time and a big budget ?

You shouldn't need a full marketing team or expensive tools to grow. Sorank handles your entire SEO and AI visibility, so you save time and money.

Others

Feature

Cost

Keyword Analysis
$516
Rank Tracking
$120
Content generation
$89
Text optimisation
$49
Reporting
$19
Backlinks Analysis
$499
AI search analysis
$499
Automation
$40
SEO brainstorming
$80
Technical audit
$99
Cluster Generator
$60

Total

$2070
$99
Thibault Besson-Magdelain

Founder’s Note.

I ran my own SEO agency for years. I built Sorank to deliver the same results to every business, at scale.

Everything I know about Google rankings and Generative Engine Optimization (GEO) is coded into this software, and it runs on autopilot for you.

Thibault Besson-MagdelainFounder of Sorank

Try for Free

In a nutshell

Content Optimization keeps the pages you already have useful for Google and for AI assistants. Sorank checks each page, reads its Google traffic, applies targeted fixes or rewrites it at the same address, merges pages that compete with each other, adds images and publishes every change on your site. The module is in beta and keeps improving.

Take it further

To write new pages, use the blog article generator and plan them with the editorial calendar. Find new topics with keyword research, and check whether AI assistants mention your refreshed pages with AI mention tracking. New to these terms? Read our definitions of on-page SEO, thin content and duplicate content, or run a free on-page SEO audit of one of your pages.

Frequently asked questions

What is content optimization?

Content optimization means improving pages you have already published so they rank better on Google and stay useful for AI assistants: clearer titles and descriptions, up-to-date information, working links, described images and structured data. Sorank does it page by page, from what it finds on each page and from its Google traffic, then publishes the changes on your site.

What is keyword cannibalization?

Keyword cannibalization happens when several pages of the same site target the same topic. They compete with each other for the same searches, and Google often ranks them all lower. Sorank spots pages that are too similar and merges them into a single, more complete page.

What is content decay?

Content decay is the slow loss of traffic of a page as it ages: its information gets outdated, its links break and newer pages from competitors answer better. Sorank spots old pages or pages with little traffic and rewrites them at the same address.

Which pages does Sorank analyze?

All the pages of the site you connect: blog posts, including the ones written a few months ago, collections and the homepage. Each page shows its number of errors and is sorted into the “to rewrite” or “to fix” tab.

What is the difference between targeted fixes and a full rewrite?

Targeted fixes change only the elements concerned, such as the title, the description or a broken link, and are meant for pages that already bring visitors from Google. A full rewrite produces a new version of the whole page and is meant for weak or outdated pages. Sorank recommends one or the other for each page, and you can choose to fix only some points.

Does a rewrite change the address of the page?

The address stays the same. The page keeps its URL, so the links that already point to it and its history on Google are preserved.

Can I review the changes before they go live?

Yes. For a full rewrite, you can read the new version of the page before it is published. For targeted fixes, each page shows the list of changes before you click “Fix”. When you want Sorank to handle everything, “Fix everything on autopilot” publishes all the fixes for you.

Do I need SEO skills to use Content Optimization?

No. Each error is explained in plain words, and Sorank chooses the right action for each page. Experts save hours of audits and edits, beginners see what improves their pages and why.

How does Sorank compete with billion-dollar tools like Semrush?

We don't. Sorank isn't trying to be another Semrush or Ahrefs. Those tools are built for data, Sorank is built to do the work. Instead of more dashboards to check, it turns SEO and GEO insights into actions: articles written and published, backlinks earned, technical fixes and AI visibility tracking. Less complexity, more results.

How much does Sorank cost?

From $49/month per website on a yearly plan, with a 3-day free trial and a 90-day results-or-refund guarantee. Every plan includes articles, AI visibility tracking and access to the Backlink Network; higher plans add more articles, more AIs tracked and more backlink credits. No setup fees, no paying for seats you don't use.

One Solution to Rank Everywhere

THEY TRIED SORANK BEFORE YOU

Testimonials from ambitious founders

Organic growthE-commerce

0 to 10000 visitors in 5 months

Celio Fabianomonrobotlavevitre.fr
Organic growthSoftware

0 to 5000 clients in 8 months

Thibault BMsorank.com
Organic growthLeisure and aviation

0 to 1104 clicks in 4 months

Dominiqueflight-sensations-idf.com
Organic growthMusic software

x50 clicks in 5 months

Valentin Cordiertiger-sounds.com
Organic growthHealth and wellness

x44 clicks in 5 months

Rodrigue Bretonalthevia.com

Try for Free

Start with Google