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Your brand voice is how your company sounds in writing: the tone, the words you use, the words you avoid, and how you address your readers. Sorank reads your site, learns that voice, and writes every SEO and GEO article with it, from the first article to the hundredth.
23,301
Articles created
10,031,046
Visits from Google
14,722
Visits from AI
When you connect your site, Sorank analyzes it and builds your site brief: your offers, your audiences, your positioning, your expertise and terminology, your sales process, and your editorial rules and exclusions. You can read and edit every section.
This brief is the reference for every article. Your product names are spelled the way you spell them, your key arguments come back naturally, and your blog sticks to the topics you choose.
In the writing settings, pick the tone of your articles (professional, for example) and the form of address: formal or informal. In languages that make the distinction, such as French or German, this decides whether your articles use the polite or the familiar form.
You also decide how each article ends: an editorial conclusion before the FAQ, and a branded call to action with a link to your home page. Give it a default title, or let Sorank adapt it to each article.
A brand voice is also visual. Sorank uses your own images alongside realistic AI images, and you choose the cover style that matches your site. When a product or service fits the topic, the article links to its page.
The result reads like your team wrote it: same tone, same vocabulary, same calls to action, published on your site on autopilot.
| By hand | Generic AI writers | With Sorank | |
|---|---|---|---|
| Knowing your business | A brief to rewrite for each writer | A prompt to paste every time | A site brief built from your website, editable |
| Tone and form of address | Depends on the writer | Varies from one article to the next | Set once, applied to every article |
| Terminology and products | Style guide in a shared folder | Product names often wrong | Your terms, with links to your product pages |
| Call to action | Added by hand | Generic or missing | Branded call to action with your home page link |
| Volume | A few articles a month | Many drafts to rewrite | 20 to 120 articles a month, on brand |
Sorank reads your pages and drafts your site brief: offers, audiences, terminology and editorial rules.
Choose your tone, your form of address and your call to action, and adjust the brief if needed.
Every article from your calendar follows these settings, then publishes to your site automatically.
THEY WIN WITH SORANK
“I tested Sorank on a real client site and it's insane. It does everything an agency would bill you $1500 a month for. It's going into production on that client now.”
Guillaume Guersanguersanguillaume.com
“I just let the Sorank software do its thing, and now my DR is 25 and my page is ranking higher.”
Lucas FlandrePodcast Host“Great service, works well for our website and helps us understand how to improve it to rank better on Google and elsewhere. Congrats, keep going, I recommend it.”
Hugo T.E-commerce merchant“For 2 years, 100% of my clients came from LinkedIn. Posting daily, commenting, DM follow-ups… totally dependent on the algorithm. I knew I needed to work on SEO but always postponed it: too long, too technical, not my job. With Sorank, I finally took the step. In 4 months, I generate 15 organic leads per month without posting anything. It’s not 50/50 with LinkedIn yet, but I sleep better knowing I now have a second lead source growing on autopilot.”
Valentin ThomyColdMailing Agency
“I’m a developer, not a marketer. My Shopify theme was selling only through word-of-mouth and ads. With Sorank I finally understood how to structure my SEO and write articles to rank. The audit showed my product page was too slow. In 2 months, my organic traffic doubled and I’m starting to appear in ChatGPT answers when people search for Shopify themes. All of that with about 2 hours per week.”
Thème FullStackthemefullstack.com“Great solution to manage SEO without headaches. Audits are fast, the interface is clear, and you quickly see which actions to implement. It has become an essential tool to track and improve the SEO of my sites. I highly recommend it.”
XavEntrepreneur“I used Sorank for a client who needed SEO and it clearly made my life easier. I can quickly audit a site, track my projects, and keep a clear overview without multiplying tools. The onboarding is fast and the interface is great.”
Céline MaurinFreelance CM
“Blown away by Sorank’s performance. After testing many solutions on the market, I was amazed by how quickly our articles started ranking in the SERP. The results are concrete and much faster than anything we’ve experienced so far. It has been an excellent surprise for our team. We are confidently renewing our trust and highly recommend Sorank to agencies that demand fast and measurable results.”
Patrick PerretFreelance Webdesign SEO“We are an Ads agency and we wanted to get our SEO back on track once and for all. Sorank gave us a clear view of our site, helped us prioritize optimizations, and properly structure our content. The tool is easy to use, well designed for a team, and very practical for centralizing tracking without having to juggle multiple platforms. A very solid foundation to start fresh with our SEO.”
Gaspard MadouiAds Agency“I specialized in GEO thanks to Sorank. The GEO Leaderboard allows me to show my clients their position vs competitors on ChatGPT. It’s a real commercial differentiator.”
MélanieSEO Freelance“I manage our dealership’s website and it had dozens of issues: slow pages, 404 errors, missing tags. We were losing rankings every month without understanding why. The Sorank audit detected everything in 5 minutes. I sent the report to our web provider with the priority fixes. We regained our rankings and traffic picked back up. Perfect for someone non-technical like me!”
Xavier BreullMarketing Manager“I’m a CMO for a SaaS and I manage acquisition in a very competitive market. We were investing heavily in our product but not working on our SEO. No visibility on our real competitors, no tracking of our presence in AI. Sorank showed us our positioning vs competitors, which keywords to target, and GEO opportunities we had completely ignored!”
Louis RAPPCMO SaaS
“Very good version 2, I recommend it.”
Antoine Verhillethenewblack.ai“I was skeptical at first, but this is the best SEO tool I’ve ever used. The interface is clear, audits are fast, and the recommendations are easy to implement. I’ve saved hours and hours managing SEO and tracking performance. I recommend it to all my entrepreneur friends who run an agency or work independently.”
NoahEntrepreneurYou shouldn't need a full marketing team or expensive tools to grow. Sorank handles your entire SEO and AI visibility, so you save time and money.
Founder’s Note.
I ran my own SEO agency for years. I built Sorank to deliver the same results to every business, at scale.
Everything I know about Google rankings and Generative Engine Optimization (GEO) is coded into this software, and it runs on autopilot for you.
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Brand Voice is the set of writing settings that keeps every Sorank article consistent with your company: site brief, tone, form of address, conclusion and call to action. You set it once; it applies to every article written by the Blog Article Generator, whether you write one article or 120 a month.
Consistency matters for Google and for the AIs as much as for your readers. A site that speaks about its topic with stable terminology and clear positions builds topical authority, and the AIs find the same message on every page they read.
Plan the topics your voice will cover with the Blog Planner Content. Ask SEO questions in plain words with SEO Chat. And compare plans on the pricing page.
A brand voice is the consistent way a company expresses itself in writing: its tone, its vocabulary, the words it avoids and how it addresses its readers. In Sorank, your brand voice comes from your site brief (offers, audiences, terminology, editorial rules) and from your writing settings (tone, form of address, conclusion, call to action).
Yes. In the writing settings, you choose the tone of your articles and a formal or informal form of address. You can also include or remove the conclusion and the branded call to action, and set a default call-to-action title. Empty fields use the system defaults at generation time.
Yes. Once your settings are saved, every new article follows them, whether you write it from a keyword, import a list, or let Sorank fill your calendar on autopilot. You can still review articles as drafts before publication if you prefer.
List five things: who you write for, the tone you use (for example expert and direct), the words you always use for your products, the words and topics you avoid, and how you address the reader. Add two or three example sentences. In Sorank, the site brief and the writing settings hold exactly this information, so the guide is applied to every article instead of sitting in a document.
In your site brief. When you connect your site, Sorank reads your pages and writes a brief in sections: presentation of the business, products and services, audiences, needs and use cases, positioning, expertise and terminology, sales process, proof, and editorial rules and exclusions. You can edit each section.
Yes. The form of address setting chooses between a formal and an informal style. In languages that distinguish them, such as French or German, this decides whether articles address the reader with the polite or the familiar form.
Yes. Articles can use your own images alongside realistic AI images, and you choose the cover style that matches your site. When it fits the topic, Sorank also embeds a relevant YouTube video and links to the right product page.
Yes. The site brief and the writing settings are part of every Sorank plan, from $99 per month, with a 3-day free trial.
We don't. Sorank isn't trying to be another Semrush or Ahrefs. Those tools are built for data, Sorank is built to do the work. Instead of more dashboards to check, it turns SEO and GEO insights into actions: articles written and published, backlinks earned, technical fixes and AI visibility tracking. Less complexity, more results.
From $49/month per website on a yearly plan, with a 3-day free trial and a 90-day money-back guarantee. Every plan includes articles, AI visibility tracking and access to the Backlink Network; higher plans add more articles, more AIs tracked and more backlink credits. No setup fees, no paying for seats you don't use.
THEY TRIED SORANK BEFORE YOU
“I tested Sorank on a real client site and it's insane. It does everything an agency would bill you $1500 a month for. It's going into production on that client now.”Guillaume Guersanguersanguillaume.com“We are an Ads agency and we wanted to get our SEO back on track once and for all. Sorank gave us a clear view of our site, helped us prioritize optimizations, and properly structure our content. The tool is easy to use, well designed for a team, and very practical for centralizing tracking without having to juggle multiple platforms. A very solid foundation to start fresh with our SEO.”Gaspard MadouiAds Agency“I just let the Sorank software do its thing, and now my DR is 25 and my page is ranking higher.”Lucas FlandrePodcast Host“I specialized in GEO thanks to Sorank. The GEO Leaderboard allows me to show my clients their position vs competitors on ChatGPT. It’s a real commercial differentiator.”MélanieSEO Freelance“Great service, works well for our website and helps us understand how to improve it to rank better on Google and elsewhere. Congrats, keep going, I recommend it.”Hugo T.E-commerce merchant
