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Supplement SEO is how a vitamin, protein or sports nutrition brand gets found while buyers compare forms, doses and formats: "magnesium glycinate or citrate", "creatine loading phase", "whey isolate or concentrate". Those searches decide which brand ends up in the basket, and in ChatGPT's shortlist. Sorank writes the articles that answer them with sources, links them to your products and tracks every month which brands the AI assistants recommend.
Your wording rules apply to every article, and each one can wait as a draft until your reviewer approves it.
27,133
Articles created
11,063,026
Visits from Google
18,383
Visits from AI
"Magnesium glycinate or citrate", "vitamin D3 with or without K2", "creatine gummies or powder": supplement buyers compare at ingredient level, and each question deserves its own page. Sorank sorts them into silos with their intent, difficulty and volume, and you add the ones you want to the publishing calendar in two clicks, each article linked to the matching product.
Pick them in the blog planner.
Each article cites its sources, gives figures with their origin and ends with a FAQ, and the article score shows what is missing before you publish. Your rules go in the writing instructions: the structure or function wording you may use, the disclaimer your label carries, and the words that turn a supplement article into a drug claim, such as "cure", "treat" or "prevent".
Write them once in Brand Voice.
"Best third-party tested whey protein", "creatine without additives", "electrolyte powder with no added sugar": when a rival is named and you are not, Sorank lets you spy on its domain from the AI ranking. At the next keyword generation, that site is analyzed to inspire your keyword ideas, so your plan covers the questions its pages already answer.
Run it from SEO competitor spy.
Shopify, WooCommerce, Wix and Webflow connect directly, and a custom store receives articles through a webhook. Search Console then shows which ingredient and product pages already bring visits.
Note the claims you may use in the United States and in Europe, the disclaimer, the words to avoid and the reviewer for each range. Sorank applies them to every article it writes.
Drafts wait for your regulatory lead or dietitian, then go live on schedule, each linked to the product page and its Supplement Facts panel.
THEY TRIED SORANK BEFORE YOU
“I tested Sorank on a real client site and it's insane. It does everything an agency would bill you $1500 a month for. It's going into production on that client now.”
Guillaume Guersanguersanguillaume.com
“I just let the Sorank software do its thing, and now my DR is 25 and my page is ranking higher.”
Lucas Flandrefoundertrace.fr“Great service, works well for our website and helps us understand how to improve it to rank better on Google and elsewhere. Congrats, keep going, I recommend it.”
Hugo T.E-commerce merchant“For 2 years, 100% of my clients came from LinkedIn. Posting daily, commenting, DM follow-ups… totally dependent on the algorithm. I knew I needed to work on SEO but always postponed it: too long, too technical, not my job. With Sorank, I finally took the step. In 4 months, I generate 15 organic leads per month without posting anything. It’s not 50/50 with LinkedIn yet, but I sleep better knowing I now have a second lead source growing on autopilot.”
Valentin ThomyColdMailing Agency
“I’m a developer, not a marketer. My Shopify theme was selling only through word-of-mouth and ads. With Sorank I finally understood how to structure my SEO and write articles to rank. The audit showed my product page was too slow. In 2 months, my organic traffic doubled and I’m starting to appear in ChatGPT answers when people search for Shopify themes. All of that with about 2 hours per week.”
Thème FullStackgo.themefullstack.com“Great solution to manage SEO without headaches. Audits are fast, the interface is clear, and you quickly see which actions to implement. It has become an essential tool to track and improve the SEO of my sites. I highly recommend it.”
XavEntrepreneur“I used Sorank for a client who needed SEO and it clearly made my life easier. I can quickly audit a site, track my projects, and keep a clear overview without multiplying tools. The onboarding is fast and the interface is great.”
Céline MaurinFreelance CM
“Blown away by Sorank’s performance. After testing many solutions on the market, I was amazed by how quickly our articles started ranking in the SERP. The results are concrete and much faster than anything we’ve experienced so far. It has been an excellent surprise for our team. We are confidently renewing our trust and highly recommend Sorank to agencies that demand fast and measurable results.”
Patrick PerretFreelance Webdesign SEO“We’re a development agency and we use Sorank to run on-page audits on our clients’ Shopify stores. It helps us quickly identify optimization opportunities, structure fixes, and collaborate more easily with clients on the SEO side. Very useful to complement our technical support 🔥”
Younes Yahyaluvaika.com“We are an Ads agency and we wanted to get our SEO back on track once and for all. Sorank gave us a clear view of our site, helped us prioritize optimizations, and properly structure our content. The tool is easy to use, well designed for a team, and very practical for centralizing tracking without having to juggle multiple platforms. A very solid foundation to start fresh with our SEO.”
Gaspard MadouiAds Agency“I specialized in GEO thanks to Sorank. The GEO Leaderboard allows me to show my clients their position vs competitors on ChatGPT. It’s a real commercial differentiator.”
MélanieSEO Freelance“I manage our dealership’s website and it had dozens of issues: slow pages, 404 errors, missing tags. We were losing rankings every month without understanding why. The Sorank audit detected everything in 5 minutes. I sent the report to our web provider with the priority fixes. We regained our rankings and traffic picked back up. Perfect for someone non-technical like me!”
Xavier BreullMarketing Manager“I’m a CMO for a SaaS and I manage acquisition in a very competitive market. We were investing heavily in our product but not working on our SEO. No visibility on our real competitors, no tracking of our presence in AI. Sorank showed us our positioning vs competitors, which keywords to target, and GEO opportunities we had completely ignored!”
Louis RAPPCMO SaaS
“Very good version 2, I recommend it.”
Antoine Verhillethenewblack.ai“I was skeptical at first, but this is the best SEO tool I’ve ever used. The interface is clear, audits are fast, and the recommendations are easy to implement. I’ve saved hours and hours managing SEO and tracking performance. I recommend it to all my entrepreneur friends who run an agency or work independently.”
NoahEntrepreneur
Founder’s Note.
I ran my own SEO agency for years. I built Sorank to deliver the same results to every business, at scale.
Everything I know about Google rankings and Generative Engine Optimization (GEO) is coded into this software, and it runs on autopilot for you.
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Supplement SEO is the work that brings buyers of vitamins, minerals, protein, sports nutrition and botanicals to a brand's own site from Google and from AI assistants. The market is broad: in the CRN 2026 consumer survey, run by Morning Consult with 3005 US adults in September 2026, 75% said they currently use supplements and 46% use them regularly. Asked who influences their supplement decisions, 77% named medical doctors, 51% supplement company materials and 35% social media creators or influencers.
Your own pages count. Supplement SEO makes sure they are found, and that they say only what you can support.
Your blog is marketing, so the claim rules of your label apply to it. In the United States, the FDA separates structure/function claims, such as "calcium builds strong bones", from disease claims, which only a drug can legally make. A structure/function claim needs a disclaimer stating that the FDA has not evaluated it and that the product is not intended to diagnose, treat, cure or prevent any disease, a notification to the FDA within 30 days of marketing, and evidence that it is truthful and not misleading. The agency also reminds consumers in FDA 101: Dietary Supplements that it does not approve supplements for safety and effectiveness before they are sold: that responsibility lies with the company.
In the European Union, Regulation (EC) No 1924/2006 governs nutrition and health claims, and the EU Register of nutrition and health claims lists the authorized and non-authorized ones. Sorank gives no regulatory advice: put your approved wording in the writing instructions and keep a qualified reviewer on every draft. Google reads these pages as YMYL content, so a named, qualified reviewer also counts as a quality signal.
They compare ingredients and forms, check the amount per serving and the price per dose, look for third-party testing, then read reviews. When they ask an assistant, the answer leans on very few sources. In our wellness AI citation study (3375 answers, May to August 2026), only three platforms are cited in more than 1% of answers, while Amazon reaches 0.83% and YouTube 0.92%: reviews and community threads weigh more than brand pages.
The brand that gets recommended is the one whose site gives precise, sourced answers and whose reviews tell the same story. Our guide to review sites in AI recommendations explains the mechanism.
Leave searches that name a disease, such as "best supplement for arthritis", to health professionals: an article built to rank for them reads as a disease claim. Our guide to buying intent keywords helps you rank the rest.
A direct answer in the first sentences, then the amount per serving as printed on your label, the form of the ingredient, who the product is for and who should ask a doctor first. Cite primary sources such as government fact sheets, scientific opinions and peer-reviewed studies, and describe what they measured without stretching it to your product. Name the reviewer, date the article, repeat the FDA's advice to talk with a health care professional before taking a supplement, and link to the product page. Our guide to fact-checking AI content lists the checks to run before you publish.
On both, with different jobs. The marketplace listing sells; your site explains, and it is the page you control. Keep ingredient amounts, product names and claims identical on both, because assistants read listings too, as our Amazon AI citation study shows. Sorank publishes on your site only; our guide to Amazon SEO covers the listing side.
Sorank handles keyword research by ingredient and range, the articles with their sources and internal links to your products, publication on your store, backlinks from other sites of Sorank clients, the monthly tracking of AI answers and your Search Console, Analytics and AI visits in one dashboard. See how it publishes on Shopify.
The brand keeps its labels and Supplement Facts panels, product pages, claim substantiation and FDA notifications, marketplace listings, reviews and the final approval of each article. Nearby businesses work under other rules: see our pages for nutritionists, cosmetics brands and food and beverage brands.
One store, one subscription. Essential is $49 a month billed annually or $99 month to month and publishes 20 articles; Pro ($129 annual, $249 monthly) publishes 60 and adds Grok to the AI tracking; Business ($249 annual, $499 monthly) publishes 120, for brands with several ranges. Each plan begins with a 3-day free trial and carries a 90-day results-or-refund guarantee, detailed on the pricing page.
Several months, with no fixed delay. Ingredient and comparison articles usually collect impressions first, then clicks; broad terms like "best protein powder" stay with large publishers and retailers for longer. Judge each range after three months on its Search Console impressions, its AI mentions and the orders Analytics attributes to the articles.
Several months. Ingredient and comparison articles gain impressions first, while broad terms such as "best multivitamin" stay with big publishers and retailers for longer. Review each range after three months of publishing.
From $49 a month per store on annual billing, or $99 month to month, for 20 articles a month. Brands with several ranges usually choose Pro or Business. A 3-day free trial and the 90-day results-or-refund guarantee come with every plan.
No. Sorank writes informative articles under the wording rules you set, and each one can wait as a draft for your regulatory lead. Claim substantiation, the FDA disclaimer and notifications, and EU authorized wording stay with you; Sorank gives no regulatory advice.
Be the most precise source on your own ingredients: amounts per serving, forms, testing and directions on your site, matched on your marketplace listings and backed by recent reviews. Then track prompts such as "best third-party tested creatine" every month.
Comparisons and form questions on your best-selling ingredients, then how-to-take and label questions. Avoid searches that name a disease: an article answering them would read as a disease claim.
Sorank publishes to Shopify, WooCommerce, Wix and Webflow, and to a custom store through a webhook. It does not edit Amazon listings or product pages: articles go to your blog and link to your products.
We don't. Sorank isn't trying to be another Semrush or Ahrefs. Those tools are built for data, Sorank is built to do the work. Instead of more dashboards to check, it turns SEO and GEO insights into actions: articles written and published, backlinks earned, technical fixes and AI visibility tracking. Less complexity, more results.
From $49/month per website on a yearly plan, with a 3-day free trial and a 90-day money-back guarantee (conditions apply). Every plan includes articles, AI visibility tracking and access to natural backlink acquisition; higher plans add more articles, more AI prompts tracked and more backlinks. No setup fees, no paying for seats you don't use.
You shouldn't need a full marketing team or expensive tools to grow. Sorank handles your entire SEO and AI visibility, so you save time and money.
