Preferences
Privacy is important to us, so you have the option of disabling certain types of storage that may not be necessary for the basic functioning of the website. Blocking categories may impact your experience on the website. More information
Privacy is important to us, so you have the option of disabling certain types of storage that may not be necessary for the basic functioning of the website. Blocking categories may impact your experience on the website. More information
Hospital SEO is how a hospital gets chosen at the moment a patient decides where to go: a parent typing "emergency room near me" at midnight, a couple searching "labor and delivery tour" months before a birth, a patient asking ChatGPT which hospital in town is best for knee replacement. Sorank writes the articles patients read before that decision, reviewed by your physicians, and checks every month which hospitals the AI assistants recommend.
Emergency, maternity and surgery each get their own articles, written for the patients who search for them.
27,132
Articles created
11,062,628
Visits from Google
18,382
Visits from AI
"Urgent care or ER for a deep cut?", "ER wait times near me", "where to take a child with a high fever at night": in a hurry, people search what to do before they search where to go. Sorank finds these questions for each department and writes articles that explain the options, give your address and entrance, and remind readers to call emergency services when in doubt.
Each question comes with its intent, difficulty and volume in keyword research.
"What to expect during a hip replacement hospital stay", "questions to ask on a labor and delivery tour", "how long after a colonoscopy can I drive?": hospital articles are health content, and patients act on them. Sorank writes each article with its sources and keeps it as a draft in your CMS until the reviewing physician or nurse adds a name and a review date.
The draft setting sits in the publishing options of the content planner.
Ask Perplexity and ChatGPT for "the best hospital for heart surgery in Atlanta": the names and the sources change from one model to the next. Sorank asks the questions you choose every month, then ranks the hospitals and health sites each model cites, with your own position. Grok is tracked from the Pro plan.
Compare the models in the GEO leaderboard.
One site for a single hospital, or one site per campus in a health system: connect each to WordPress, Webflow or an enterprise CMS through a webhook. Sorank reads your Search Console data to see which departments already bring in patients.
Pick the departments to cover first, such as emergency, maternity, orthopedics, cardiology or cancer care, and the physician who reviews each one. Sorank proposes the patient questions for each department, with their volume and difficulty.
Articles reach your CMS as drafts on the days you set. Once reviewed, each one links to the department page, the physician profiles and the directions to the right entrance.
THEY TRIED SORANK BEFORE YOU
“I tested Sorank on a real client site and it's insane. It does everything an agency would bill you $1500 a month for. It's going into production on that client now.”
Guillaume Guersanguersanguillaume.com
“I just let the Sorank software do its thing, and now my DR is 25 and my page is ranking higher.”
Lucas Flandrefoundertrace.fr“Great service, works well for our website and helps us understand how to improve it to rank better on Google and elsewhere. Congrats, keep going, I recommend it.”
Hugo T.E-commerce merchant“For 2 years, 100% of my clients came from LinkedIn. Posting daily, commenting, DM follow-ups… totally dependent on the algorithm. I knew I needed to work on SEO but always postponed it: too long, too technical, not my job. With Sorank, I finally took the step. In 4 months, I generate 15 organic leads per month without posting anything. It’s not 50/50 with LinkedIn yet, but I sleep better knowing I now have a second lead source growing on autopilot.”
Valentin ThomyColdMailing Agency
“I’m a developer, not a marketer. My Shopify theme was selling only through word-of-mouth and ads. With Sorank I finally understood how to structure my SEO and write articles to rank. The audit showed my product page was too slow. In 2 months, my organic traffic doubled and I’m starting to appear in ChatGPT answers when people search for Shopify themes. All of that with about 2 hours per week.”
Thème FullStackgo.themefullstack.com“Great solution to manage SEO without headaches. Audits are fast, the interface is clear, and you quickly see which actions to implement. It has become an essential tool to track and improve the SEO of my sites. I highly recommend it.”
XavEntrepreneur“I used Sorank for a client who needed SEO and it clearly made my life easier. I can quickly audit a site, track my projects, and keep a clear overview without multiplying tools. The onboarding is fast and the interface is great.”
Céline MaurinFreelance CM
“Blown away by Sorank’s performance. After testing many solutions on the market, I was amazed by how quickly our articles started ranking in the SERP. The results are concrete and much faster than anything we’ve experienced so far. It has been an excellent surprise for our team. We are confidently renewing our trust and highly recommend Sorank to agencies that demand fast and measurable results.”
Patrick PerretFreelance Webdesign SEO“We’re a development agency and we use Sorank to run on-page audits on our clients’ Shopify stores. It helps us quickly identify optimization opportunities, structure fixes, and collaborate more easily with clients on the SEO side. Very useful to complement our technical support 🔥”
Younes Yahyaluvaika.com“We are an Ads agency and we wanted to get our SEO back on track once and for all. Sorank gave us a clear view of our site, helped us prioritize optimizations, and properly structure our content. The tool is easy to use, well designed for a team, and very practical for centralizing tracking without having to juggle multiple platforms. A very solid foundation to start fresh with our SEO.”
Gaspard MadouiAds Agency“I specialized in GEO thanks to Sorank. The GEO Leaderboard allows me to show my clients their position vs competitors on ChatGPT. It’s a real commercial differentiator.”
MélanieSEO Freelance“I manage our dealership’s website and it had dozens of issues: slow pages, 404 errors, missing tags. We were losing rankings every month without understanding why. The Sorank audit detected everything in 5 minutes. I sent the report to our web provider with the priority fixes. We regained our rankings and traffic picked back up. Perfect for someone non-technical like me!”
Xavier BreullMarketing Manager“I’m a CMO for a SaaS and I manage acquisition in a very competitive market. We were investing heavily in our product but not working on our SEO. No visibility on our real competitors, no tracking of our presence in AI. Sorank showed us our positioning vs competitors, which keywords to target, and GEO opportunities we had completely ignored!”
Louis RAPPCMO SaaS
“Very good version 2, I recommend it.”
Antoine Verhillethenewblack.ai“I was skeptical at first, but this is the best SEO tool I’ve ever used. The interface is clear, audits are fast, and the recommendations are easy to implement. I’ve saved hours and hours managing SEO and tracking performance. I recommend it to all my entrepreneur friends who run an agency or work independently.”
NoahEntrepreneur
Founder’s Note.
I ran my own SEO agency for years. I built Sorank to deliver the same results to every business, at scale.
Everything I know about Google rankings and Generative Engine Optimization (GEO) is coded into this software, and it runs on autopilot for you.
Try for Free
Hospital SEO is the work that makes a hospital, each of its sites and each of its departments show up when patients decide where to receive care: in Google results and maps, and in the answers of AI assistants such as ChatGPT. It covers decisions a clinic rarely faces, like where to go in an emergency, where to give birth or where to have planned surgery. Those decisions involve many departments, hundreds of physicians and often several campuses.
Organizations that also publish health content at scale will find the editorial side on our page about healthcare SEO. Outpatient practices are covered on SEO for medical clinics, remote care on SEO for telemedicine and care at home on SEO for senior care.
It depends on the moment, and each moment needs its own page:
The emergency moment is the largest. In the United States alone, the CDC counts 155.4 million emergency department visits in 2022, or 47.3 visits per 100 people.
With public ratings, where they exist. In the United States, the Overall Hospital Quality Star Rating gives hospitals one to five stars from five groups of measures: mortality, safety of care, readmission, patient experience, and timely and effective care, using data published on Medicare's Care Compare. Elsewhere, health authorities publish their own indicators, so check which ones apply to you.
Patients and AI assistants read those ratings next to your pages. Articles that explain your outcomes, your accreditations and what you changed after a weak score give them context. Write "best hospital" only when you can name the ranking that says so.
Many, and none of them dominates. Our healthcare AI citation study, 8248 answers measured from May to August 2026, finds healthcare the flattest sector it measured: YouTube leads with only 1.71% of answers, ahead of Trustpilot at 1.33%, while Wikipedia and Reddit each appear in just 0.47%. The panel was asked mostly in French, so read these figures as a direction. A recorded maternity tour or a surgeon explaining a procedure on video can still reach the answers, especially when your page carries the full transcript (see YouTube transcript citations).
With no single profile to claim, the work happens on your own site: practitioner pages that state credentials, specialties and locations in plain sentences, and listings that match them. For a hospital, that means a physician directory written as text, with one profile per doctor.
Because patients act on it, and Google treats it as YMYL content, where a mistake can harm someone's health. Every medical article should name its reviewer and their credentials, show the date of the last review, cite guidelines and send readers to a consultation for personal advice. Our note on author authority explains why a named expert helps.
Emergency articles add one rule: always tell readers to call emergency services for severe symptoms, and never promise a wait time your site does not show live.
One page per site, one page per department, one profile per physician, all linked together. The Hospital type on schema.org describes this structure: departments, medical specialties, available services, opening hours and the parent organization of a health system. Our guides to site architecture and schema markup explain how to set it up.
Sorank writes the articles that fill this structure and links each one to the right department, site and physician pages.
Plainly, and within the rules of your country. In the United States, CMS requires every hospital to post a machine-readable file of its standard charges, including discounted cash prices and the rates negotiated with each insurer, and to display at least 300 shoppable services in a form patients can understand; elsewhere, check what your health authority requires.
Articles that explain what an estimate includes, what changes with insurance and where to find your price tool answer the questions patients ask long before an admission.
Sorank handles keyword research by department, sourced articles, drafts for clinical review, links to department and physician pages, publishing to WordPress, Webflow, Sitecore and other CMS through a webhook, monthly tracking of AI answers, and your Search Console data in one dashboard.
Your hospital keeps medical approval, department and location pages, the physician directory, the Google Business Profile of each site, patient reviews, live ER wait times, the patient portal, and compliance with privacy and advertising rules.
Sorank costs $49 a month per website billed yearly, or $99 with no commitment, for 20 articles a month and 10 tracked prompts. Pro ($129 a month billed yearly) publishes 60 articles and Business ($249 a month billed yearly) 120, enough for several departments at once (see pricing). Every plan comes with a 3-day free trial and the 90-day results-or-refund guarantee.
Clinical review sets the pace: book weekly time with your reviewers, start with two or three departments, and judge each one after three months on Search Console impressions and clicks.
Several months. Articles earn impressions first, then clicks, and clinical review adds its own delay. Start with two or three departments and judge each one after three months on Search Console data.
From $49 a month per website on the yearly plan, or $99 a month with no contract, for 20 articles a month. A health system with one website per campus needs one plan per website. Every plan starts with a 3-day free trial.
No. Each site's profile, its hours and its reviews stay with your team. Sorank writes and publishes articles for your website, links them to your location pages and tracks AI answers.
Publish clear pages on every department, site and physician, keep directory listings consistent with them, and answer patients' questions about your procedures. Then check every month whether ChatGPT names you and which sources it cites.
Start with the departments where patients choose: emergency, maternity and your main planned procedures, combined with your city name. Then add the preparation and visitor questions your call center hears every day.
Yes. Sorank publishes to WordPress, Webflow and Wix, and to Drupal, Sitecore or an in-house CMS through a webhook. Articles can arrive as drafts so your web team and reviewers publish them.
We don't. Sorank isn't trying to be another Semrush or Ahrefs. Those tools are built for data, Sorank is built to do the work. Instead of more dashboards to check, it turns SEO and GEO insights into actions: articles written and published, backlinks earned, technical fixes and AI visibility tracking. Less complexity, more results.
From $49/month per website on a yearly plan, with a 3-day free trial and a 90-day money-back guarantee (conditions apply). Every plan includes articles, AI visibility tracking and access to natural backlink acquisition; higher plans add more articles, more AI prompts tracked and more backlinks. No setup fees, no paying for seats you don't use.
You shouldn't need a full marketing team or expensive tools to grow. Sorank handles your entire SEO and AI visibility, so you save time and money.
