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Botify is an enterprise search optimization platform founded in Paris and built for very large websites, mostly retail, e-commerce, travel and media. It started with technical SEO (SiteCrawler, LogAnalyzer, RealKeywords from Search Console) and now focuses on AI search: serving content to AI agents in under 300 ms, product feeds pushed to Google and OpenAI, and AI Visibility, which measures share of voice, mentions and citations in ChatGPT, Perplexity, Gemini, Google AI Mode and AI Overviews each week. PageWorkers deploys and split-tests changes without developers, SmartContent writes titles and meta descriptions at scale, and Botify MCP brings the data into ChatGPT and Claude.
Botify publishes no prices: the pricing page leads to a demo request, and plans (software or managed service with Botify Consulting) are quoted for each company.
Pros: deep crawl and log data for large sites, deployment without developers, AI visibility on five AI platforms, MCP server and agents, expert services. Cons: no public price or free trial, built for large companies, no article writing or CMS publishing, no keyword research tool, no way to obtain backlinks.
Semrush is a comprehensive SEO and digital marketing platform built for marketers, agencies and businesses of all sizes. It offers powerful tools for keyword research, competitive analysis, content marketing and technical SEO auditing.
If you are looking for a platform that covers keyword research, SEO competitor analysis and GEO/SEO audits, Semrush offers one of the most complete toolsets in the industry. The platform is ideal for teams that need an all-in-one solution for their entire digital marketing strategy.
Botify is an enterprise search optimization platform founded in Paris and used by large retail, travel and media websites. It combines technical SEO (crawler, log file analysis, Search Console keywords), deployment without developers with PageWorkers, and AI search tools that measure visibility in ChatGPT, Perplexity, Gemini and Google AI Mode. It also offers an MCP server and managed SEO services.
Botify does not publish its prices. In October 2026, the pricing page redirects to a demo request, and each contract is quoted according to the modules and services chosen, either the software platform or the Botify Consulting managed service. There is no free trial.
Botify AI Visibility tracks ChatGPT, Google AI Mode, Perplexity, Google Gemini and AI Overviews, with weekly data on share of voice, mentions, citations and competitors. Sorank tracks ChatGPT, Claude and Gemini from its Essential plan and adds Perplexity and Grok on Pro, with public prices and a 3-day free trial.
Semrush is a tool that helps users track and optimize their SEO. It offers features such as keyword tracking, backlink analysis and site auditing.
Yes, Semrush has a free version with limited features. To unlock the advanced options and increase your quotas, you need to upgrade to a paid subscription.
You can cancel your subscription directly from your account settings. Go to the Billing section, click "cancel subscription" and your access will end at the next renewal.
THEY TRIED SORANK BEFORE YOU
“I tested Sorank on a real client site and it's insane. It does everything an agency would bill you $1500 a month for. It's going into production on that client now.”
Guillaume Guersanguersanguillaume.com“We are an Ads agency and we wanted to get our SEO back on track once and for all. Sorank gave us a clear view of our site, helped us prioritize optimizations, and properly structure our content. The tool is easy to use, well designed for a team, and very practical for centralizing tracking without having to juggle multiple platforms. A very solid foundation to start fresh with our SEO.”
Gaspard MadouiAds Agency
“I just let the Sorank software do its thing, and now my DR is 25 and my page is ranking higher.”
Lucas Flandrefoundertrace.fr“I specialized in GEO thanks to Sorank. The GEO Leaderboard allows me to show my clients their position vs competitors on ChatGPT. It’s a real commercial differentiator.”
MélanieSEO Freelance“Great service, works well for our website and helps us understand how to improve it to rank better on Google and elsewhere. Congrats, keep going, I recommend it.”
Hugo T.E-commerce merchant
