Athena HQ vs Waikay which one to choose for your GEO ?

Athena HQ and Waikay are two popular tools for tracking visibility in AI systems, but which one is best for your needs?

We compare their features, pricing, and benefits to help you choose the AI SEO tool that fits your strategy.

Updated :
30/11/25
Athena HQ vs Waikay which one to choose for your GEO ?

Athena HQ

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Athena HQ vs Waikay which one to choose for your GEO ?

Waikay

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VS

Sorank is a better GEO alternative to make your website visible in AI.

Athena HQ

Athena HQ

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Athena HQ software website

Athena HQ is an AI-powered SEO software. It promises a unified view of your online presence and guides action to improve your visibility on generative and traditional searches.

Athena HQ, a platform aiming to transform your SEO

Athena HQ is an AI-powered SaaS platform for SEO optimization.

It combines data analysis, search monitoring, and actionable recommendations for your marketing team.

Today's SEO is drowned in discordant signals: prompt volumes, algorithm variations, and urgency of rapid results. Without a central view, opportunities are missed and actions lack coherence. Athena HQ simplifies this landscape by aligning insights and interventions around your brand.

Key features

Here are the strengths that transform action: Prompt Volume - track prompts that matter for your brand and prioritize AI requests, Monitoring - measure performance and perception on GenAI and SERP, Action Center - trigger concrete actions to protect and optimize your presence, Competitive Intelligence - identify mentions and gaps relative to rivals, AI Content Optimization - refine content with deep research and actionable recommendations.

This approach enables coordination between teams and channels, avoiding duplicates and inconsistencies in actions on AI-generated content.

We evaluate results with clear and measurable indicators for your team.

Tracking stays smooth and accessible for everyone.

Positioning

Athena HQ is not a simple ranking-tracking tool nor a frame-free automation solution. It is not a flashy marketing platform: it is a system that organizes monitoring, analyzes, and guides actions around your brand on generative and traditional searches.

It does not replace human expertise; it strengthens it by giving clear priorities and measurable indicators for strategic decisions.

This clarity is essential to align budgets, product priorities, and campaigns, without losing sight of customer expectations and technical constraints.

Conclusion

In short, Athena HQ brings together monitoring, analysis, and action around AI for your brand. The aim is to make opportunities visible, risks anticipated, and decisions faster, without overpromising.

For leaders, it is also a reliable reporting base that links SEO and AI results to a global strategy.

This approach is designed to adapt to both small and large teams and resonates with various budget levels and digital maturity.

This feature is designed to support long-term and sustainable strategy.

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Waikay

Waikay

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Waikay software website

Waikay is an AI-powered SEO software that transforms how your brand is seen and found online. It aggregates analysis, action plan and content monitoring to optimize your visibility and limit misinformation risks. This promise rests on reliable AI and data under control.

Description of Waikay

Today's SEO is overwhelmed by scattered data and contradictory information. Teams lack visibility into what AI engines really know about their brand, and action plans often remain abstract. Waikay brings these elements together and turns analysis into concrete action. Indicators mix: search volumes, page quality, link authority, and results remain difficult to interpret without a unified framework.

Features

Visibility tracking by prompts to measure the impact of each AI query on your brand, Brand AI Score which evaluates reliability and thematic sharing, Fact-checking which detects errors and factual gaps, GEO Plans which turn insights into concrete actions, and Competitive benchmarking to place your performance. Onboarding is rapid and reports adapt to your language and sector, with privacy controls and permissions tailored for teams.

Positioning

Waikay is not a content-generation tool nor a general marketing solution. This is not a simple data aggregator without context. It is a platform specialized in AI-driven SEO optimization, focused on clarity of insights and measurable action. It does not replace human expertise but complements it, by providing frameworks and benchmarks to prioritize actions and verify results.

Conclusion

In summary, Waikay helps executives and marketing managers understand what AI knows about their brand and influence their positioning on AI engines. The goal is a more transparent vision, actionable plans and better resilience to fluctuations in the digital landscape. An exploratory test can be considered to evaluate the tool without commitment. What matters is the traceability of actions and the ability to quickly recalibrate priorities. The reports are designed to be understood by an executive committee and to guide quarterly decisions. Data security is a priority and access is role-based managed.

Have information or corrections to share about this description ?
Contact us, we're committed to building the best GEO resource online !

Sorank is a better GEO alternative to make your website visible in AI.

Compare Athena HQ with other AI mention tracking tools

Do you still have questions about Athena HQ and Waikay ?

Frequently asked questions about Athena HQ

What is Athena HQ?

Athena HQ is a brand-mention tracking software on AI platforms. It monitors mentions in real time, analyzes sentiment, and generates personalized reports to assess your brand perception.

Does Athena HQ offer a free version?

Yes, Athena HQ has a free version with limited features. To unlock advanced options, you need to switch to a paid subscription.

How do I cancel my Athena HQ subscription?

You can cancel directly from your account settings. Go to the Billing section, click on 'cancel subscription', and your access will end at the next due date.

Frequently asked questions about Waikay

What is Waikay?

Waikay is a tool that helps users track AI mentions of their brand and analyze the sentiment of the mentions. It offers features such as real-time monitoring of mentions, sentiment analysis, and personalized reports.

Can I use Waikay for free?

Yes, Waikay has a free version with limited features. To unlock the advanced options, you need to switch to a paid subscription.

How do I cancel my Waikay subscription?

You can cancel your subscription directly from your account settings. Go to the Billing section, click on “cancel subscription”, and your access will end at the next renewal date.