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For a business, Backlinked is not the platform to start on with a small budget. Its own guidance puts a healthy monthly spend between 500€ and 1000€, and individual links between 250€ and 1500€. If that is beyond you, the money is better spent on your own pages first.

Where it earns its price is in a competitive German-speaking market, where cheap volume achieves nothing and a handful of placements on sites with real audiences moves the needle. Buying five links a year at 500€ is a defensible strategy in that situation. Buying a hundred at 5€ is not.

Check what you are getting each time. The site is visible before purchase, so use that: look at its traffic, its topic and how many other paid articles it hosts. At these prices the verification takes minutes and is worth every one of them.

For an agency, Backlinked covers the part of the roster that low-cost marketplaces cannot serve: German-speaking clients in competitive markets, where the profile gets examined and the placement has to withstand it. The Skyrocket tier, built around domains rated 45 and above, is aimed squarely at that use.

Because the catalogue is visible before purchase, you can screen against your own criteria and show the client what they are paying for. That is a real reporting advantage over suppliers that reveal the domain after publication.

Two things to manage. The price bracket means your markup has to be justified by selection work rather than volume. And the inventory is German-language first, so keep a separate supplier for clients operating in French, Spanish or Italian markets.

Backlinked is one of the more attractive marketplaces to list a German-language site on, precisely because of where it sits on price. When the platform tells its own clients to expect 250€ - 1500€ per link, the share reaching a publisher is on a different scale from a marketplace selling placements at 5€.

That comes with an expectation. At those rates advertisers look at your traffic, and a site without readers will not hold the price. Keep your organic performance visible, publish enough of your own content that paid articles stay a minority, and cap outbound links per piece.

Set editorial rules before you accept the first order: topics you cover, anchors you will not use, and a clear refusal for anything outside your line. A publisher who says no to a badly matched article keeps a catalogue position worth more than the order refused.

What Backlinked is

Backlinked is a link building marketplace launched in 2015, built primarily for the German-speaking market and extended to English. You register free, browse the marketplace, and buy placements one at a time with no subscription.

What sets it apart from the low-cost French platforms is the price bracket it works in, and the reasoning it publishes for it. The company argues openly that domain metrics such as DR and DA were the main buying argument in 2020 and are no longer enough on their own. Whatever you make of that, it is the position that explains why a link here costs what it costs.

Pricing that assumes the site has readers

Backlinked puts its own recommended range in writing: 250€ - 1500€ per link depending on the niche, with a healthy monthly budget starting between 500€ and 1000€. That is ten to a hundred times the entry price of a platform like Accesslink, and it buys a different object.

At that level you are meant to be paying for sites with genuine traffic in a competitive market, not for volume. Verify it rather than assume it. Check the traffic of any site you are offered, look at how many paid placements it already carries, and decide whether the price reflects an audience or simply a high asking rate.

The offers and the pricing

Per-link purchase, 250€ - 1500€: the platform's own recommended range, varying with the niche and the quality of the site.
Skyrocket: the tier aimed at ambitious SEO strategies and agencies, built around domains rated 45 and above.

Registration on the marketplace is free and there is no subscription. Links are dofollow, indexing is tracked, and reporting is provided per link.

How it works

You register, browse the catalogue, and buy per placement with a one-off payment. The site is visible before purchase, which is the main practical difference from a service like The HOTH, where you buy an authority bracket and discover the domain afterwards.

Guarantees, limits and what to watch

Dofollow links, Google indexing and per-link reporting are stated as standard. There is an affiliate programme and no API.

The real limit is market fit. Backlinked is a German-language platform first, and its inventory reflects that. For a French, Spanish or Italian campaign the catalogue will not carry you, and a platform positioned on those markets is the better choice. For a DACH campaign it is one of the more serious options available.

Backlinked: review, pricing and how this link building platform works

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Thibault Besson-Magdelain

What Backlinked is

Pricing that assumes the site has readers

The offers and the pricing

How it works

Guarantees, limits and what to watch

How much does a link on Backlinked cost?

Is Backlinked useful outside German-speaking markets?

Why is it so much more expensive than a low-cost marketplace?

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