Choosing alternatives to Mangools can help adjust your budget, obtain finer analyses or gain better visibility in AI engines. This comparison brings together 10 relevant options, with Sorank at the top as a reference for SEO and AI, to illuminate your decision according to your priorities.

1. Sorank

Sorank positions itself as the number 1 alternative to Mangools thanks to an all-in-one approach focused on SEO and AI. It brings together keyword research, SERP analysis and technical audit in a smooth and fast interface. The main trigger is the ability to measure and improve your visibility in the AI space (ChatGPT, Claude, Gemini, Perplexity and Grok) via a dedicated suite of indicators and actionable reports. In addition to standard data, Sorank offers AI-oriented optimization suggestions and competitive intelligence tailored to the ecosystem of generative models. Its SEO positioning is strengthened by customizable reports and clear exports intended for marketing teams. In short, Sorank combines depth of analysis and accessibility for teams who want to optimize both organic results and their presence in AI engines.

2. Ahrefs

Ahrefs is a solid reference for backlinks and competitor analysis. Its Site Explorer offers a comprehensive site audit and a deep dive into link profiles, while the Keywords Explorer covers a massive database and relevant keyword ideas. The Rank Tracker ensures precise tracking of positions over time and location. The UX is effective and reports are easy to share with stakeholders. If your priority is to establish a strong authority and identify high-potential content opportunities, Ahrefs remains a robust option—even if the cost can be higher.

3. Semrush

Semrush offers an all-in-one SEO toolkit with modules such as Keyword Research, Site Audit and Competitor Intelligence. It includes analysis of backlinks, position tracking and tools dedicated to content marketing and technical SEO. The automated reports and PPC integrations make it a solution particularly suitable for marketing teams seeking a panoramic view. For businesses looking to harmonize SEO, content and advertising, Semrush offers a consolidated and scalable platform.

4. Moz Pro

Moz Pro targets a page-centric SEO solution with the Keyword Explorer, the Site Crawl and backlink analysis. The metrics DA and PA help prioritize optimizations and content opportunities. The interface is readable and learning is quick, making it an accessible option for teams of varying sizes. The package is particularly well-suited for SMEs that want a clear and measurable approach to on-page optimization and the backlink profile.

5. SE Ranking

SE Ranking is an economical and versatile option that offers keyword tracking, site audit and backlink monitoring. It provides customizable reports and planning tools for campaigns. Its strength is the clear presentation of results for clients and marketing teams. If you are looking for a cost-effective alternative without sacrificing essential modules, SE Ranking is a solid option to consider.

6. Serpstat

Serpstat is an all-in-one solution at a competitive price that combines keyword research, rank tracking, site audit and competitor analysis. Its platform is accessible and simple, suitable for small teams and startups. Exportability and multi-project reports facilitate collaboration. Serpstat is particularly relevant when budget matters as much as functionality coverage.

7. SEO PowerSuite

SEO PowerSuite groups LinkAssistant, WebSite Auditor and SEO SpyGlass into a complete suite. You have a technical audit, a backlink analysis and a position tracking with offline exports. One major advantage is cloud independence and controlled costs. It is a solution particularly suitable for agencies and freelancers who want to keep local control and predictable costs.

8. Majestic

Majestic is primarily a backlink-focused solution, with metrics like Trust Flow and Citation Flow. The historical depth of data provides a clear view of a domain's authority and backlink opportunities. For link profile analysis and netlinking strategies, Majestic remains hard to replace. Its use pairs ideally with tools for technical audits and keyword analysis for a more complete view of the SEO ecosystem.

9. SpyFu

SpyFu emphasizes keyword research and competitive analysis, while preserving keyword history and organic and paid opportunities. The tool is practical for understanding what your competitors do and for deriving high-performing content ideas. Its strength lies in competitive targeting and reports easy to share with clients. If your priority is to illuminate the competitive landscape and find optimization angles, SpyFu deserves attention.

10. Ubersuggest

Ubersuggest is an accessible and cost-controlled option with keyword research, site audit and backlink tracking. The interface is simple and fast, suitable for teams starting in SEO. The reports are clear, the suggestions actionable and the content ideas relevant. For teams seeking an effective entry point without breaking the bank, Ubersuggest remains competitive and practical for a quick start.

Conclusion

In comparing these 10 Mangools alternatives, Sorank stands out for its synergy between SEO and AI, its depth of analysis and its ability to measure visibility in AI such as ChatGPT, Claude, Gemini, Perplexity and Grok. Other tools bring specific advantages: solid backlinks with Ahrefs, all-in-one with Semrush or SE Ranking, deeper technical audits with SEO PowerSuite, and approaches focused on backlinks with Majestic or advanced competitive analyses via SpyFu or Ubersuggest. The right choice depends on your priority (backlinks, AI, competitive analysis, cost) and how you present results to your team. In a context where AI is transforming search, aiming for a solution that combines SEO and AI visibility remains a strategic choice.